By definition, a cult is a group or sect bound together by adoration of the same thing, person, ideal, etc.A cult promises you redemption. It tells you that if you do what it says, and as it believes, you will be protected from the evil people that are out to get you and the rest of society.A cult purges the non-believers. And it actively tries to vilify all those who are not part of the cult, saying that they're doomed and destined to go to hell.So how did Limbaugh become the leader of such a large, and influential, cult?Like with any cult, the power that Limbaugh has over his flock as grown over time.Right wing radio started out in conflict with mainstream society, and outside of mainstream politics.What was once a little cult guided by Limbaugh has transformed into a massive cult that today has enveloped much of the Conservative movement.
for people who consider themselves the smart ones they sure do dumb things, i keep thinking of Joan Walsh's book title "what's wrong with White people"? he and beck oversee a followings of idiots Beck told his people that;
Beck: 'If you take what I say as gospel, you're an idiot.
Limbaugh just says the most asinine things imaginable maybe that's why the follow him they have no imagination so any thing of a red meat racist/bigoted remark gets a rouse out of them, wonder what those who still can think, think about themselves once the get away from the maddening crown and realize what they are hitching their wagon to?
So how did this transformation occur?
Well, like cult leaders do, Limbaugh offered up a theatrical flair, and accompanied that with a marketing genius.
He offered his followers redemption. He offered them protection from what he told them they should fear – liberals and feminists. He demanded ideological purity, and absolute devotion to the ideology of far-right "conservative" corporatism. And he vilified all those who didn't see things his way.
Limbaugh then managed to convince his followers that faith in his word was more important than facts. No matter what everyone else said, if Rush said it, it must be true. Only information that supports Limbaugh's positions can be believed, and everything else is just lies.
i'm sorry but i fail to see charisma as a plus i think that some are just so desperate to belong and have a cause even if it's not theirs they allow it and him to be by proxy. some feel that with so much criticism of him they must be doing something right rebels without a cause or a grain of self respect, those who escape must really be deflating to realize who and what you have been following.
being told someone else is the cause for your angst is well received because it take the burden of self responsibility off your back, that is why they call them "DITTO HEADS", yes men/women lost in the 21st century and who do they flock to? Beck /Limbaugh listen to some of their present stuff same as their past stuff, and as the article notes they keep coming and cheering those are the scary ones.