Friday, October 26, 2012

Barack Obama Continues to Win With Text Message Donors

http://atr.rollcall.com/barack-obama-continues-to-win-with-text-message-donors/


President Barack Obama appears to have raised upward of $1 million from text message donations this cycle.
Financial reports for the first 17 days of October show that his campaign paid $39,514 in fees to m-Qube Group’s payvia mobile payment service, which manages text-to-donate programs for both presidential campaigns. GOP presidential nominee Mitt Romney paid the firm nothing in the same time frame.
The fees — a percentage of the total amount raised via text — suggest that the president raised more than $1 million via text since he launched a text-to-donate program in August.
Campaigns & Elections magazine estimated in August that donation aggregators such as payvia would charge 5 percent to 15 percent of the total raised. It costs “less than $1,000” to launch a text-to-donate program with m-Qube, the company said. Assuming the campaigns paid about $1,000 in startup costs and the fee is 10 percent, the Obama campaign raised about $1.2 million from text donors as of Oct. 17. By the same math, Romney raised about $1,520 from text-message donations.
must be that 47% he doesn't care about's few that refuse to believe if you crap in one hand and put flowers in the other should take long to figure out which one stinks.
Both candidates launched text-to-donate programs in late August, heralding the newly approved technology as a way to empower small-dollar donors in the post-Citizens United era. Under Federal Election Commission rules approved this summer, text contributions from individuals are limited to $50 per month and $200 total per candidate, but operatives in both parties say the biggest benefit is looping in new partisans and collecting their cellphone numbers.
Even fellow Republicans fear that Romney has missed a crucial opportunity to engage thousands of new donors.
to be expected when you only focus on those that will help you those one's you expressed you aren't worried about will pull the purse stings tight. he sure is one heck of a businessman or maybe that's a lie too.