http://www.politico.com/blogs/burns-haberman/2012/11/obama-pollster-gallup-public-polling-needs-a-retooling-149807.html

i've always took issue with them not so sure about and antiquated poll base i was wonderinf if they like alot this year had been coearcedby citizen united decision contributors almost all billionaire cororation CEO's leaning right wing. no proof just conjecture on my part, but they have built their reputation through the years and were considere the standard of polling.
President Obama’s lead pollster, Joel Benenson, took issue with the wild variations in the Gallup polling data – and the various public surveys that were widely off the mark – in a post-election interview with POLITICO.Benenson, whose forecasting model was critical to the campaign, went through the major issues with the public polls that showed wild variations throughout the final weeks of a remarkably stable race.“I think it’s long overdue for an organization with a name as well-known as Gallup to recognize what the demographics of the American electorate actually are and figure out why their model has continued to skew too old, too white and less likely to be college educated than the nation’s voters,” Benenson said.
Benenson, like others in the Obama campaign high command, said the president won on values and not on demographics, as the Mitt Romney campaign has flagged.
“The American electorate does not bounce around as if it's on a pogo stick,” Benenson said. “If you look at the exit polls, 70 percent of voters had made up their mind before September... Mitt Romney would have had to have a phenomenal two months ... he would have had to won that 30 percent of voters, to make up a five point difference, by 17 points.”
In the Gallup surveys, their weighting for the youngest voters was less than where they were in the 2008 exit data. The same was true for some minority voters.
Jeff Jones, of Gallup, dismissed the idea that the exit polling is Gospel.
“We don't assume to know what the electorate is before it happens,” Jones said. “We take our sample [and] we weight it to ... known targets that are rock solid.”covering of the proverbial butt? not touching on the huge dispariagement between other polls even those right wing pollsters who had Pres. leading. does make yoy say hmmmmmm?